U by Moen SMART Shower
:30 Launch Video

THE JOB

Drive awareness for Moen’s latest product⏤the U by Moen Shower⏤that allows users to customize, control, and pause their shower through their mobile phone.

THE IDEA

PERSONAL TOUCH
Whether you want to turn things up or keep it chill, the perfect shower is right at your fingertips.

THE RESULTS

Generated buzz in the market about the product and picked up by several sites, including Jezebel.

 

Credits: Maxwell Billings (Senior Art Director), Andrew Jorgensen (Junior Art Director), Sean Conejos (Senior Copywriter)